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EC 2015 Women Volleyball

In 2015 the EC Womens Volleybal was held in 4 major Dutch and Belgian cities. We were approached to create a marketing campaign with the goal to fill 100.000 available seats for multiple events. Additionally we were asked to create the identity and marketing campaign for the Dutch team. 

Our strategy to promote the team was to strengthen the relationship between the players and the fans and this way make the players our marketing tool. The focus of the campaign was the players and providing them with a platform to communicate with fans. Fans were able to follow their idols in their preparation to the EC and really feel part of this process. 

Credits

Client: Dutch Volleyball Federation
Concept: Artbox
Production: Artbox
Photography: Ruud Binnenkamp
Illustration: Rik Oostenbroek
Social media strategy and management: YBBP

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EC 2015 Women Volleyball - Photoshoot

EC 2015 Women Volleyball

Photoshoot
EC 2015 Women Volleyball - by Rik Oostenbroek

EC 2015 Women Volleyball

by Rik Oostenbroek
EC 2015 Women Volleyball - by Rik Oostenbroek

EC 2015 Women Volleyball

by Rik Oostenbroek
EC 2015 Women Volleyball - by Ruud Binnenkamp

EC 2015 Women Volleyball

by Ruud Binnenkamp
EC 2015 Women Volleyball - by Ruud Binnenkamp

EC 2015 Women Volleyball

by Ruud Binnenkamp
EC 2015 Women Volleyball - Results

EC 2015 Women Volleyball

Results
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